Display

What Is Display Marketing?

Display campaigns serve visually engaging ads in the google display network. The display network helps you reach people as they browse millions of websites, apps and google owned properties (such as youtube and gmail).

Benefits

R

Reach People In Multiple Places

Display campaigns can reach people worldwide across 35 million websites and apps, and on Google-owned properties (YouTube and Gmail). This allows you to expand your reach beyond just Google Search.

R

Build Campaigns Around Your Goals

Drive sales, leads, and website traffic or build awareness and consideration for your business, product, or service.

R

Designed For Ease Of Use

Display campaigns use machine learning solutions across targeting, bidding, and formats to reach a new or existing audience. This can help your campaign deliver the best campaign results, friction-free.

R

Optimized Targeting

Find the best performing audience segments that include potential customers with the highest likelihood to help you meet your conversion goals. Learn more about optimized targeting

R

Smart Bidding

Bidding that uses machine learning to optimize for conversions or conversion value in each and every auction. It helps you save time and improve performance. Learn more about Smart bidding

Examples

R

Display Retargeting

A person looks at a pair of nike shoes and they do not buy them but when they search the web the nike shoes appear.

R

Targeted Display Ads

A customer searches for a soccer ball and doesn’t go to your website, google can show your display ad to this customer to see your local sports store

Display Retargeting Process

R

Understand if a general ad can be sufficient or multiple ads need to be developed

R

The number of ad campaigns effect the customers setup of calls

R

Understanding how long your ad will appear to customers

R

Understanding of how many daily visitors their website gets. We can provide rough estimates of ad cost based on website activity

R

When does the customer want the retargeting ad to be retriggered

R

What's the approved result from the client to set expectations

What The Cost?

Rate Sheet (click here)